Are neon signs good for business

In the fast-paced world of business, where everyone wants to be noticed, there's a timeless and captivating tool that stands out: neon signs. These glowing signs have become more than just decorations; they're essential for success. In this article, we'll explore why neon signs are not only eye-catching but also crucial for driving business growth. From their ability to be customized to their power to attract attention, increase visibility, and make a lasting impression, neon signs have become trusted marketing allies. So, let's embark on a radiant journey to discover how neon signs can light up businesses and pave the way to success.

1. Customizable

One of the greatest advantages of neon signs is their customizability. Unlike traditional neon signs, LED neon signs offer endless possibilities for creative expression. Skilled neon craftsmen can bend and shape LED neon strips into intricate designs, turning your business's vision into a radiant reality. Whether you want to illuminate quotes, shapes, or design, our custom neon signs will certainly fulfil the job. We can work on the design from scratch with your ideas, or transform your digital file into illuminating neon signs. Either way, don't ever be worried that you don't have an idea yet, or have not-so-perfect design.

Custom neon sign for business logo
Custom neon sign for business logo
Custom neon sign for business logo

Review: Great to work with ... helped with suggestions and design! Fast turnaround! Quick to respond! Our new sign for our garden wall in our office turned out beautifully!! Highly recommend!

The versatility of neon signs allows businesses to display their unique brand identity and stand out from competitors. Whether it's a catchy slogan, a captivating logo, or an artistic representation of products or services, neon signs provide an opportunity for businesses to create a memorable and personalized visual presence that resonates with their target audience. 

2. Eye-Catching Visual Appeal

The vibrant and unique visual appeal of neon signs is unparalleled. The warm glow and vivid colors emitted by neon strips demand attention and captivate passersby. Mounted on a clear acrylic backing, the LED neon really is the star, illuminating every pattern and design.  In crowded environments where various advertisements compete for attention, neon signs cut through the noise and establish a strong visual presence. There are 3 hanging options, so you can choose the way that helps the sign shine brightest, and look the best.

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The mesmerizing glow of neon can draw the eyes of potential customers, guiding them towards a business's location. You can customize an OPEN / CLOSED neon sign and hang them on storefronts to lure customers into your shop. They know where to look for, which shops open and where to spot promotions. Additionally, the distinctiveness of neon signs creates a sense of curiosity and intrigue, prompting people to explore further and generating foot traffic for businesses.

Custom neon sign for business logo

Custom neon sign logo for a BBQ restaurant 

3. Increased Visibility and Recognition

As our eyes are automatically drawn to color and light, neon signs excel at enhancing a business's visibility, particularly during nighttime. When darkness descends, neon signs illuminate the surroundings, guiding potential customers towards your businesses amid fierce competition. The luminous glow acts as a beacon, beckoning individuals from afar and guiding them to their desired destination.

Over time, recognizable neon signs can become landmarks, embedded in the collective memory of a community. These iconic signs serve as powerful adversting banners for 24/7, as customers associate the glowing symbols with the businesses they represent, resulting in increased recognition and recall value.

Statistics and case studies further emphasize the positive impact of neon signs on business visibility. According to a study conducted by the International Sign Association, businesses with neon signs experienced an average increase of 20% in sales compared to those without. Moreover, a case study of a popular diner chain revealed that the installation of neon signs at their various locations led to a 30% rise in foot traffic and a substantial boost in revenue.

4.  Cost-Effectiveness and Durability

Neon signs prices range from $100 to $1500. They are not expensive to maintain, and are surprisingly cost-effective in the long run. Neon signs have an impressive lifespan, lasting for years without losing their luminosity. The durable nature of neon allows businesses to benefit from their investment over an extended period, requiring minimal replacements or repairs.

Custom neon sign

Neon sign of 33inch costs $420

Custom neon sign

Neon sign of 50inch costs $800-$900

Neon signs consume relatively low amounts of energy, about 80% less compared to other types of signage, resulting in cost savings on electricity bills. On average, traditional neon lights consume approximately 20 watts of electricity per hour for every foot of length. In contrast, LED neon signs of the same dimensions can consume as little as 1.2 watts of electricity for the same duration.

Neon signs are less prone to damage from external factors like extreme weather conditions, making them a reliable choice for both indoor and outdoor applications. Made of sturdy materials, our neon signs are strong, and solid. They can last 10-12 years if preserved properly. If you want to hang the sign in outdoor events or outside your store, opt for the outdoor version. They will be made specifically for that purpose to increase safety and maintain operation outdoor. Unlike other sign types that may dim or lose their appeal over time, neon signs maintain their striking visual impact, ensuring businesses can confidently rely on them for consistent and long-lasting brand representation.

All in all, neon signs offer businesses a customizable, visually appealing, and cost-effective solution to enhance their visibility, attract customers, and establish a distinctive brand presence. Through their captivating glow, neon signs not only illuminate the surroundings but also leave a lasting impression on potential customers. As an enduring symbol of urban culture, neon signs continue to prove their worth as valuable marketing tools, boosting sales, and creating a strong emotional connection with customers. Embrace the allure of neon signs, and watch your business shine brighter than ever before. Check out Zanvis Neon page for the most gorgeous neon sign inspirations for your business.